Marketing and Promotions
At GM University, we believe that education is not just about imparting knowledge but also about reaching out to communities, inspiring young minds, and building a strong reputation for excellence. The Marketing and Promotions Division plays a pivotal role in showcasing the university's values, academic programs, achievements, and opportunities to the world. The division focuses on strategic outreach and engagement to ensure that students, parents, and stakeholders are well-informed about what GM University has to offer. Our marketing efforts are driven by a vision to create awareness about GM University's unique academic offerings, build trust and relationships with students, parents, and educators, establish GM University as a center of excellence recognized regionally and nationally, and ensure that every deserving student has access to the opportunities we provide.
Marketing and Promotions Structure
The Marketing and Promotions Division is strategically structured to maximize our outreach
effectiveness and ensure comprehensive coverage of our target audience. The division operates
under two key leadership roles, each focusing on specific geographical and operational areas.
The Dean – Marketing and Promotions leads regional promotional activities within a 100-150 km
radius of GM University. This includes organizing school and college visits, awareness programs,
career guidance sessions, local events, and community engagement activities. The Director –
Marketing and Promotions manages extended regional and national promotional activities beyond
the 150 km region, building connections across the state, country, and internationally through
education fairs, partnerships, and large-scale promotional events.
Both leaders are supported by a dedicated team of Marketing and Promotion Assistants who actively
implement creative campaigns, digital marketing strategies, and ground-level promotional initiatives.
This collaborative approach ensures that our message reaches diverse audiences through multiple
channels and touchpoints.
Our Team
Dr. Veeragangadhara Swamy
Dean – Marketing and Promotions
📞 94499 50591
✉️ Dean.mp@gmu.ac.in
Dr. Tejas B Vyas
Director – Marketing and Promotions
📞 9886205356
✉️ tejasbvyas@gmu.ac.in
Darshan B N
Deputy Director – Marketing and Promotions
📞 8310316658
✉️ darshanbn.fcm.sm@gmu.ac.in
Vinay P J
Deputy Director – Marketing and Promotions
📞 7892216397
✉️ vinaypj.fbas.scbs@gmu.ac.in
Indu Kumar H B
Manager – Project Management
📞 9364099712
✉️ Manager.pm@gmu.ac.in
Pavankumar Poojar
Digital Marketing Executive
📞 9164713644
✉️ pavankumarp.mp@gmu.ac.in
Tejas R
Digital Marketing Specialist
📞 9620535811
✉️ gmu.digitalmarketing@gmail.com
Harsha M
Office Assistant – Marketing
📞 Contact via office
✉️ Available at university
Pavan K C
Outreach Assistant
📞 8073213581
✉️ pavankc.oa@gmu.ac.in
Department Admission Coordinators
| S. No. | Department | Name | E-mail ID | Mobile Number |
|---|---|---|---|---|
| 1 | CSE | Ravinandan Jannu | ravinandanjannu.fet.scst.cse@gmu.ac.in | 9066623203 |
| 2 | AIML | Darshan A | Darshana.feet.scst.aiml@gmu.ac.in | 8431032270 |
| 3 | ISE | Gagandeep | Gagandeepbm.fet.scst.ise@gmu.ac.in | 7019896731 |
| 4 | CY-IY | Pavan | pavankumaracharya007@gmail.com | 9113283741 |
| 5 | DS-IoT | Imran Khan | imrank@gmit.ac.in | 8073109504 |
| 6 | CC-BS | Dr.Suhas G K | suhasgk.fet.scst@gmu.ac.in | 7411177789 |
| 7 | ME | Sidraj | sidrajsb@gmit.ac.in | 8861545268 |
| 8 | CE | Hanumesh | hanumeshbm@gmit.ac.in | 9535302700 |
| 9 | R&A | Gayathri | gayathria.fet.se.ra@gmu.ac.in | 8073037098 |
| 11 | ECE | Hanumanthraju | hanumanthrajurk@gmu.ac.in | 9844623424 |
| 12 | EEE | Manjunath Y | manjunathay@gmit.ac.in | 8792049134 |
| 13 | FBAS | Vinay | Vinaypj.fbas.scbs@gmu.ac.in | 7892216397 |
| 14 | FCIT | Shamina | dir.scs@gmu.ac.in | 9742808701 |
| 15 | FCM | Rameez Raj | rajam.fcm.sc@gmu.ac.in | 9740070661 |
| 16 | GMBS | Darshan B N | darshanbn.fcm.sm@gmu.ac.in | 8310316658 |
| 17 | GMSAS | Neelambike S | neelambikes@gmit.ac.in | 9620202339 |
| 18 | GMSL | Shivakumar | Shivakumargp.flspp@gmu.ac.in | 9986789076 |
Core Functions
Our Marketing and Promotions Division focuses on several key areas to ensure GM University's
message reaches the right audience:
Strategic Outreach and Engagement: We develop comprehensive strategies to connect
with prospective students, parents, and educational stakeholders through various channels and platforms.
Regional Promotions: Intensive focus on outreach activities within the immediate
geographical area, building strong local connections and community relationships.
Extended Reach: National and international promotional activities that establish
GM University's presence in broader educational markets and create opportunities for partnerships.
Digital Marketing: Leveraging modern digital platforms and social media to reach
tech-savvy audiences and create engaging online experiences that showcase our university's offerings.
Community Engagement: Active participation in community events, educational fairs,
and collaborative programs that strengthen our ties with local and regional stakeholders.
Roles and Responsibilites
1. Dean / Director – Promotions and Marketing
The Dean / Director (Promotions and Marketing) is responsible for:
a. Developing and implementing the University’s overall marketing and promotional strategy.
b. Planning and supervising campaigns for academic program promotion across various media platforms.
c. Coordinating with Marketing Executives and Department Coordinators to ensure effective communication of program highlights and unique features.
d. Establishing collaborations with schools, colleges, industry, and other stakeholders to promote University programs.
e. Representing the University at education fairs, conferences, and promotional events.
f. Monitoring the effectiveness of marketing initiatives and suggesting improvements.
g. Providing strategic guidance for branding, outreach, and public relations activities to enhance the University’s visibility.
2. Marketing Executives
The Marketing Executives are responsible for:
a. Executing promotional campaigns for University programs as per the strategic plan.
b. Engaging with prospective students, parents, and institutions to share information about programs and admission processes.
c. Designing promotional materials, brochures, and digital content in coordination with the media and design teams.
d. Maintaining a database of leads and inquiries and ensuring timely follow-up.
e. Coordinating with Department Admission Coordinators to gather accurate academic and technical information about each program.
f. Organizing campus visits, open houses, and outreach events for student engagement.
g. Collecting and analysing feedback from promotional activities to improve outreach strategies.
3. Department-Level Admission Coordinators
Department Admission Coordinators are responsible for:
a. Assisting the Marketing and Promotions team by providing accurate and updated academic, technical, and research information related to their programs.
b. Highlighting unique features, achievements, and career prospects of their department’s programs.
c. Supporting the preparation of promotional materials with relevant content, images, and student success stories.
d. Participating in admission and counselling sessions to explain program details to prospective students.
e. Coordinating with faculty members to ensure consistency in information shared with marketing teams.
f. Monitoring the quality and accuracy of departmental information on the University website and promotional platforms.
g. Providing periodic reports and feedback on admission trends and student inquiries to the Dean/Director (Promotions and Marketing).