Week 1 | Introduction to Digital Marketing |
Week 2 | Search Engine Optimization, Google Analytics, Google Ad |
Week 3 | Search Engine Marketing |
Week 4 | Social Media Marketing (online platforms like LinkedIn, Twitter, Google+, YouTube, Facebook, etc.) |
QUIZ 1 |
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Week 5 | Affiliate Marketing |
Week 6 | Marketing Analytics |
Week 7 | Content Creation & Distribution |
Week 8 | Email Marketing |
QUIZ 2 |
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Week 9 | Pay-Per-Click Advertising |
Week 10 | Analytics & Reporting |
Week 11 | Conversion Rate Optimization |
Week 12 | Digital Marketing Best Practices |
PROJECT REPORT |